Mode Bollywood

Indo-France Fusion Wear brought to you by Mode Bollywood

Rightly quoted by Miuccia Prada that What you wear is how you present yourself to the world, especially today when human contacts go so fast. Fashion is an instant language.

Since globalization almost all sectors have undergone huge changes. Fashion industry is no exception. Even though Fashion industry first developed in Europe and America, today its an international and highly globalised industry. Cloths are often designed in one country , manufactured in other and sold worldwide. Cloths are easily available these days online and can be bought or sold in and from any part of the world. In the 21st century Fashion industry is one of the largest employers around the world.

Language of fashion spreads way faster and is easily adapted by people throughout the world. In recent years, new concept has evolved basis of which is to bring the people of different countries together through fashion. Fusion is an expression of unification of two cultures, art, music, cloths and an initiative that opens the way forward to global platform.

Mode Bollywood is one such creation. its purpose is to style people with cloths that represents culture and fashion of both India and France. Fusion wear will cater to people who want to explore fashion wear that is not only stylish,different but also affordable. We are soon going to make stylish fusion wear available for Men, Women and Kids at affordable price in France….

For more details, Visit our website www.modebollywood.com”

Author: Haru MEHRA

Namasté / Bonjour / Hello, I am Harbinder Singh MEHRA ( Haru ), the President, author & principal blogger & trainer for the LAF's project Inde-Contemporaine under the patronage of the Indian Embassy in Paris. Apart from that, I am also the CEO of Paris & Lyon based Le Frehindi which is an Indo-French organisation licensed by ATOUT-France with associate offices in New Delhi, Mumbai & Dubai in the Middle East. Something about LAF ( L'Association Frehindi ) : The objective of the L'Association Frehindi ( English ) To promote global understanding with special focus on youth of France & Francophone countries with the youth from Indian subcontinent by showcasing a contemporary aspect of both regions in areas of cultural & linguistic integration, appreciating of heritage & getting to know the importance of natural wellbeing via online & offline activities such as workshops, fairs, events, meet-ups, counselling sessions, intercultural workshops in partnerships/collaborations with local institutions, cultural organisations, embassies & companies in both the regions. The association seeks to work in the following areas : I. Events/fairs/conferences/workshops under the patronage of the Indian Embassy in France. 1)To celebrate & promote contemporary India & France with today's youth. 2)To let discover the traditional historic Indo-French strengths, economic opportunities & partnership possibilities. 3)To promote arts & artists from either region. 4) To jointly host events & fairs every year in France, Francophone countries & the Indian subcontinent to promote friendship/partnerships between different regions linking the general population with a special focus on youth. II. Alps-Himalayas Project 1) To increase cultural & economic affinity of youth & businesses between Rhone-Alps & Himalayas regions of India, Bhutan & Nepal. 2) To conduct & promote joint Indo-French expeditions & excursions. 3) To help the tribals & locals in Himalayan regions to preserve the environment by sustainable means. III. Intercultural Activités 1) To conduct linguistic-based inter cultural activités with the help of virtual tours & offline sessions between youth & teachers for both French, Hindi & various other regional languages. 2) To conduct sessions / classes on inter-cultural understanding, ways of doing business, dances & letting discover the rich heritage. 3) To conduct fundraising activities for all such cultural & heritage discovery exchanges. IV. Indo-French youth club : 1) To help the Indian students coming to France to integrate culturally, logistically & linguistically by providing pre & post landing counselling workshops & vice-versa for French students going to the Indian subcontinent. 2) To help the youth discover skill development programs, internships & recruitment opportunities available in all the regions. 3) To work in partnership with local SME'S for supporting & training of the youth of India & France. 4) To enable students & teachers in France to help online & offline the underprivileged children in the Indian subcontinent by imparting training based on languages & soft skill development. 5) To conduct Indo-french youth camps in all Francophone regions with a special focus on Rhone-Alps regions, Himalayas & Auroville in Pondicherry. V. Promoting Natural Wellbeing & boosting immunity naturally : 1) The association will seek to promote the benefits of Yoga & Ayurveda in France among youth & conduct awareness sessions with experts from India & Srilanka. 2) The association will celebrate World Yoga Day & World Ayurveda day by conducting events & workshops for the youth. 3) The association will produce both online & offline content like blogs, books, broachers etc to Promote yoga & Ayurveda. 4) The association will work closely with Bio-shops to promote vegan & vegetarian food among the youth. Come be a part of the LAF growing team & become ambassadors for the Indian subcontinent & its ability to take modernity with traditional values and ethos. Write to us at haru@frehindi.com. All the best. Harbinder Singh MEHRA, President, L'Association Frehindi Lyon VILLETTE GARE IMMEUBLE LE BONNEL 20 rue de la Villette 69003 Lyon Tel : +330601360996