News & Views, Vocal4local-Skill India

Profile of Haru MEHRA – President & CEO

Hello/Bonjour/Namaste! 

This is Harbinder Singh Mehra, fondly nicknamed as ‘Haru’ in the industry, Founder and CEO of a Paris-based organization, Le Frehindi. Our organization works towards shaping the future of today’s youth via experiential-based scholastic tours, implementation of online & offline linguistic programs, events, contests, and language assessment certifications. These programs help to pave the way for the youth of the world to become truly confident, skilled, adaptive, and tolerant global citizens of tomorrow. 

Being licensed by ATOUT-France, all our youth programs are conceptualized and executed in association with our local and global institutional partners. Recently, our ‘Youth Awareness Program-Creating Links with India’ acquired patronage by Indian Embassy in Paris.

The Story Behind Le Frehindi

The idea of ‘Le Frehindi’ began to take its roots in the year 2008. It was at a time when I had resigned from the position of General Manager at an investment firm. Following which I had the opportunity to work with one of the top financial services and investment training companies in New Delhi who were vendors to several global IT companies wherein my team used to deliver on-demand training services to their employees. While working on the project with Wipro, the company happened to have operations in France & Belgium. It was during this project when I realized the need for training of foreign languages in India for professionals who often travel abroad for work on different projects and miss the required linguistic skills to integrate into a different culture. Having learned the French language during my university years, I observed a strong similarity between Hindi and French grammar. Pursuing my original interest in languages & an in-depth study, I created innovative teaching techniques to make French language learning easier to learn with the help of the local language i.e Hindi. Over time, this thought became the core of all the educational activities in the Northern belt of India thereafter, and that’s how we coined the name of our formal company established in 2012 namely Frehindi Education Pvt. Ltd where ‘Fre’ comes from French and ‘Hindi’ comes from the widely spoken Indian language Hindi. 

Here’s how we help our partner institutions:

Frehindi Education is one of the pioneers in connecting Indian schools with Universities to French Schools & Universities in France. We also developed end to end curriculums along with faculty support on foreign language education in our partner schools and universities in India. Le Frehindi assisted Indian schools & universities to acquire global status by connecting them with global schools & universities. 

Today, we are helping to bridge the gap between the standards of experiential-based learning & innovation practices in Europe and that in Asia with a particular focus on the Indian subcontinent & gulf region.

Recognitions and Accomplishments for our work: 

In 2017, Business France which is a division of the Government of France recognized our project’s contribution in linking youths of the two countries and offered us to set our base in Paris to incorporate not only France but all the 27 countries of the European Union in our project. In June 2018, we officially moved our headquarters from New Delhi to Paris by creating “Le Frehindi” – a new startup in Paris, helped and mentored by Paris Region Entreprises. 

We are the only Indian company in the domain of our exchange programs & tourism who have been covered several times by national TV of France like France-3 and France-2 on our scholastic tours both in France & India. 

Over the last several years we expanded with our second office in the beautiful city of Lyon in France where I live with my spouse & two children. 

What’s next for us?

Apart from our flagship project Le Frehindi, I have launched two new separate projects in Jan 2021 in Europe namely EuHop.com to provide DMC services in Europe to travel agencies around the world & layuraura.com to promote Ayurveda & natural beauty in Europe. 

Join us in this enlightening journey:

If you’re a chairperson, dean, chancellor, educator, or Principal of an educational institution or if you are a travel agency owner/operator & looking to provide world-class experiential learning products and services to youths or wish to collaborate with us on our established & new services, Le Frehindi is always happy to be your long term partner in your journey to provide the best that the world has to offer. 

You can contact my team at team@lefrehindi.com to take the first step forward towards excellence and a better tomorrow.

Alternatively, I am available at ceo@lefrehindi.com

Haru Mehra

President & CEO

Le Frehindi-PARIS

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Author: Haru MEHRA

Namasté / Bonjour / Hello, I am Harbinder Singh MEHRA ( Haru ), the President, author & principal blogger & trainer for the LAF's project Inde-Contemporaine under the patronage of the Indian Embassy in Paris. Apart from that, I am also the CEO of Paris & Lyon based Le Frehindi which is an Indo-French organisation licensed by ATOUT-France with associate offices in New Delhi, Mumbai & Dubai in the Middle East. Something about LAF ( L'Association Frehindi ) : The objective of the L'Association Frehindi ( English ) To promote global understanding with special focus on youth of France & Francophone countries with the youth from Indian subcontinent by showcasing a contemporary aspect of both regions in areas of cultural & linguistic integration, appreciating of heritage & getting to know the importance of natural wellbeing via online & offline activities such as workshops, fairs, events, meet-ups, counselling sessions, intercultural workshops in partnerships/collaborations with local institutions, cultural organisations, embassies & companies in both the regions. The association seeks to work in the following areas : I. Events/fairs/conferences/workshops under the patronage of the Indian Embassy in France. 1)To celebrate & promote contemporary India & France with today's youth. 2)To let discover the traditional historic Indo-French strengths, economic opportunities & partnership possibilities. 3)To promote arts & artists from either region. 4) To jointly host events & fairs every year in France, Francophone countries & the Indian subcontinent to promote friendship/partnerships between different regions linking the general population with a special focus on youth. II. Alps-Himalayas Project 1) To increase cultural & economic affinity of youth & businesses between Rhone-Alps & Himalayas regions of India, Bhutan & Nepal. 2) To conduct & promote joint Indo-French expeditions & excursions. 3) To help the tribals & locals in Himalayan regions to preserve the environment by sustainable means. III. Intercultural Activités 1) To conduct linguistic-based inter cultural activités with the help of virtual tours & offline sessions between youth & teachers for both French, Hindi & various other regional languages. 2) To conduct sessions / classes on inter-cultural understanding, ways of doing business, dances & letting discover the rich heritage. 3) To conduct fundraising activities for all such cultural & heritage discovery exchanges. IV. Indo-French youth club : 1) To help the Indian students coming to France to integrate culturally, logistically & linguistically by providing pre & post landing counselling workshops & vice-versa for French students going to the Indian subcontinent. 2) To help the youth discover skill development programs, internships & recruitment opportunities available in all the regions. 3) To work in partnership with local SME'S for supporting & training of the youth of India & France. 4) To enable students & teachers in France to help online & offline the underprivileged children in the Indian subcontinent by imparting training based on languages & soft skill development. 5) To conduct Indo-french youth camps in all Francophone regions with a special focus on Rhone-Alps regions, Himalayas & Auroville in Pondicherry. V. Promoting Natural Wellbeing & boosting immunity naturally : 1) The association will seek to promote the benefits of Yoga & Ayurveda in France among youth & conduct awareness sessions with experts from India & Srilanka. 2) The association will celebrate World Yoga Day & World Ayurveda day by conducting events & workshops for the youth. 3) The association will produce both online & offline content like blogs, books, broachers etc to Promote yoga & Ayurveda. 4) The association will work closely with Bio-shops to promote vegan & vegetarian food among the youth. Come be a part of the LAF growing team & become ambassadors for the Indian subcontinent & its ability to take modernity with traditional values and ethos. Write to us at haru@frehindi.com. All the best. Harbinder Singh MEHRA, President, L'Association Frehindi Lyon VILLETTE GARE IMMEUBLE LE BONNEL 20 rue de la Villette 69003 Lyon Tel : +330601360996